TAG Newsletter - how many people get, open & read it?

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I know I do!

It’s great that this is sent every two weeks - many thanks to those that consistently make this happen --> John Adams Rohini Simbodyal - IATI Secretariat & others…

This would be great data for us to see though, to get a sense of how large/small/engaged the TAG community is, via the lens of the newsletter.

The set template is also very useful - I know where to look in the newsletter, and what to expect. One suggestion I’d have would be to include links to “hot topics” on IATI Discuss, to help people see where discussions are shaping up (particularly useful if you switch of Discuss alerts, as I do)

NB: I know it won’t be possible to know how many people actually read the newsletter (I think!)

Comments (3)

John Adams • 5 years ago

Steven, looking at the mailchimp stats, seems fairly consistent:

936 subscribers (compared with 900 in August and 875 back in Jan)
25% open
6% clicks

Clicks and opens go up dramatically when there is something specific like TAG event news or calls to action

Steven Flower • 5 years ago

This is very helpful, thanks John Adams . It seems to be grow in line with the number of publishers?

Jay Sharma • 5 years ago

Hi, I’m a newbie here. I get weekly updates on posts emailed and open the Mailchimp alert when it catches my eye - and when I’ve been thinking about related matters. I dont have a tech background and am still unsure as to whether discussions are orientated to those who do. This is my first post, so apols if it is off topic there’s a better thread.

My interest is in ‘using cloud-based collaboration to develop and deliver sustainable, co-produced social good projects, incorporating Nudge theory (Behavioural Insights),enabling data aggregation, good governance and budget transparency’

Cheers! Jay

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